Students lose places to logistics, not ability.
More students reaching universities where they will thrive.
Avanza Advisors has built a student-centered solution, UniTrak, that helps more students reach universities where they will thrive — by putting every student in charge of their own application.
Ten colleges. More than 150 separate tasks.
A student applying to a CSU, a UC and a private is inside three platforms with three sets of rules. Each college adds its own supplements, recommenders and deadlines on top, and the aid forms sit outside every portal.
Applying across borders compounds it: several countries’ application platforms at once, none of them standardized, each with its own calendar, aid rules and language tests — and visas and housing still to come after submission.
Nobody holds the whole list
Not the school, not the family, not any one portal. The student is the only person holding all of it, in the year they also sit exams.
Help is unevenly shared
A first-generation applicant has nobody at home who has been through it, so a missed requirement is usually found after the deadline.
The work is administrative
Hours that could go to the essays and the exams go instead to finding out what is required, and to keeping track of it.
Advising figures: ASCA and NACAC. Task count: Common App.
Every school on your list, in One Plan built around your week.
UniTrak
A student adds their schools. UniTrak finds what each one requires — deadlines, essays, tests, documents, aid forms — and builds One Plan, ordered around that student’s own schedule and preferences.
The tools a high school buys are built around the counselor’s caseload, and the application portals know only their own schools. UniTrak is bought by the student, and it belongs to them.
Six commitments.
Anything named in them belongs to every student, at every price.
Every deadline, requirement and essay for every school on your list — across majors, financial aid, scholarships and visas — in One Plan.
A plan built around you — your schools, your deadlines and how you like to work — with overlapping tasks combined and the workload spread across the season.
The right information at the right time, so you always know what to do next.
Requirements and deadlines sourced directly from the institutions themselves, and validated before they reach your plan.
A weekly summary goes to a parent, supporter or counselor. You choose who gets it and when it arrives.
Priced to be affordable, and free if that price is still out of reach.
Free where the price is a barrier
A student says at sign-up that the price is a barrier and uses UniTrak free. Nothing is verified and nobody is assessed. Free places are paid for out of the paid subscriptions, so the number does not move with a grant cycle.
We do not sell advising
UniTrak tracks requirements. Where a student should apply, how to write it and whether the list is right stay with the student and with whoever advises them. UniTrak never sells advising, at any tier.
Counseling offices, programs and advisers
The same date and requirement questions come back in every meeting, in a year with a fixed number of them. The advising, the list and the essays stay with the office.
There is nothing to buy, install or administer, and no money changes hands in either direction. Support for your students in the weeks between your meetings. The advising is still yours.